about

Every project starts with a clear opinion about what it should feel and say — and ends with something real, live, and built. That means working across the full range: visual identity, product UX, design systems, and the front-end code that holds it all together. Not because everything has to be done in one place, but because good design loses something at every handoff. Keeping it close is how the craft stays intact.

Digital design as a responsive, context-sensitive solution that suits user's needs.

The main passion in my work lies in the visual and graphic design; I deeply care about how aspects like layout, legibility, colours, typography and contrast work together to form a well designed environment, whether that’s in a virtual 3D environment, a voice operated interface, a web game on a 10” tablet or in print. The fluency with creative software as well as front-end programming languages (html, css, javascript) helps me to indeed realise this consistency of design.

Code is the grain and material of the web & app world.

I believe that working in digital design means an inherent link between visual/interaction design and the code that makes this happen — much like a carpenter's knowledge & control of wood type and behaviour. Design ⇄ code.

Orchestration of dynamic elements.

Designing for the web and mobile apps can no longer be seen as an exercise on a fixed canvas where one lays out objects. Instead, it is an orchestration of dynamic elements, that can have different states & behaviours. Responsive design is a key tool in this orchestration — I've never designed a project without it.

Shaping the world we experience & interact with.

In architecture, a parti describes the central organising idea of a building’s design; expressed in a basic diagram.
This represents the way I approach design: synthesising information into a clearly legible product that translates the message not only through its content, but even its initial appearance. I believe the values and considerations that are concerned with visual design are just as present in architecture: colour, proportions, materials, tactility, usability, and the continuous process of revision in search for true quality.

Want to talk further? About a future or current project, about what drives you or just to say hello? I like people. We can talk.

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Or reach me on Twitter, Linkedin, Github, Dribbble & Instagram.